{HERMèS' SUCCESS HAS ACTUALLY BEEN DRIVEN BY SHORTAGE

{Hermès' Success Has Actually Been Driven by Shortage

While many deluxe brands drive exposure with social networks marketing, star partnerships and style programs, Hermès which started as a saddlery and which still hand-stitches the lion's share of its leather bags hasn't. Its primary products have not changed much in years; it does not have TikTok, and doesn't offer celebs cost-free purses.|Hermès'

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